There is nothing random about developing a solid prospect base. There may be some windfalls, but most successful major gifts programs work because of the systematic approach taken by those who manage them. Whether you are preparing for a capital campaign, searching for planned giving prospects or hoping to infuse new life into your current donor pool, MajorGiving.com's newest tool, MGRater™ Pro, will help you find your best prospects.
MajorGiving.com developed MGRater™ Pro in response to a need on the part of clients for an affordable, easy to use tool for finding their top major giving prospects. MGRater™ Pro is an easy to use software/report-writer that provides a detailed evaluation of a donor's giving capacity. Using external giving indicators obtained from public data, self reported data, and sophisticated modeling, MGRater™ Pro also provides an assessment of a donor's interest in making large-dollar gifts to your organization.
By digging deeper into your database, you will find individuals who are capable of making a major gift or bequest to your organization. You will learn which donors have the interest and the ability to make a major gift. And, you will ensure that you are working the top tier of your donor list and marrying your organization's limited resources with the best opportunities to ask.